Virtual Assistant Services

Manage & grow your service-based business with specialist day-to-day and marketing support

And focus your time and energy on things that really light you up!

“Sarah was very receptive. She listened to our feedback and took it on board whilst still providing her expert advice. Sarah communicated with us very well and in a timely manner and we look forward to working with her again in the near future.”

— Anj, Charity

VA Services that achieve results for service-based businesses

These are the areas I specialise in based on my experience, knowledge and skills.

I’m always happy to expand my skill set and try things outside of my comfort zone though, so if you need help with anything else, just let me know and I’ll see what I can do.

Digital Marketing

Complete digital marketing support for selling services or digital products

    • Setting up email marketing software and importing lists

    • Maintaining email marketing software and lists

    • Creating email signup forms and landing pages

    • Creating lead magnets and setting up automations

    • Writing and scheduling newsletters

    • Writing and setting up automated email sequences/flows

    • Writing and setting up email campaigns

    • Segmenting and organising subscribers

    • Editing and proofreading emails

    • Email audits

    • Writing social media posts

    • Creating social media graphics

    • Monitoring comments on social media posts

    • Replying to comments and messages

    • Community (group) management

    • Setting up and maintaining social media accounts

    • Paid social media ads: writing sales copy, sourcing and creating branded images, setting up parameters and targeting, and monitoring ad spend and performance

    • Writing blog posts and other forms of search engine optimised content

    • Uploading content to websites

    • Writing and designing ebooks

    • Refreshing/updating online content

    • Optimising online content for search engines

    • Repurposing existing content into different formats

    • Editing AI-generated online content

    • Proof-editing online content

Digital Product Support

Full support for creating, marketing, selling and managing an online course, membership or programme

    • Creating branded course, membership or programme area

    • Creating course outline and outcomes

    • Designing branded graphics

    • Proof-editing text

    • Editing video and audio content

    • Uploading content to website or online platform

    • Setting up drip release of content

    • Creation of supporting materials, such as checklists, workbooks, guides, quizzes, templates etc

    • Creating and sending out participant or member certificates and badges

    • Copywriting and implementing of launch sales assets, e.g. sales pages, sales email sequences, opt-in landing pages and lead magnets, other web pages such as checkout and thank you pages, scripts for sales videos and calls, social media posts (organic), and copy for paid Google or social media ads

    • Tech support during the sales period, e.g. ensuring the full sales funnel is working efficiently throughout each stage

    • Customer support during the sales period, e.g. responding to social media or email queries, following up on leads etc

    • Reviewing and analysing sales data, and making tech or copy changes if needed

    • Maintaining course, membership, and programme content and tech setups

    • Responding to participant/member queries and moderating comments

    • Managing community access and processes

    • Updating existing content and uploading new content

    • Posting announcements and discussion prompts

    • Distributing feedback and certificates

    • Alumni engagement, e.g. obtaining reviews for future marketing, and upselling/cross-selling additional digital products or services

    • Setting up and supporting with online events such as coaching sessions, workshops or webinars

    • General troubleshooting and assistance

Admin, PR & Event Support

The day-to-do done for you

    • Inbox, file and calendar management

    • Document creation and management

    • Process and system management, e.g. client onboarding and management, system maintenance etc

    • Editing and proofreading of business and marketing documents

    • Data entry

    • Project management

    • Research

    • Committee servicing (virtual)

    • Podcast management

    • Setting up online events such as workshops and webinars

    • Marketing online events

    • Tech and customer support during online events

    • Following up with event attendees/non-attendees

    • Setting up and maintaning sales funnels for online events

    • Sourcing new PR opportunities

    • Writing and distributing press releases to journalists and publications

    • Creating media packs

    • Answering media queries

    • Liaising with influencers for brand promotion

    • Crisis management

“Sarah is extremely creative, empathic and knowledgeable. She knows how to create effective, convincing content people can relate to!”

Viktoriia, CRO Agency

Pricing

Monthly Hours Retainer

£25/hour

Reserving a set number of hours of support per month is great if you’re not sure exactly what you’ll need help with from month to month and want complete task flexibility.

You can reserve 10, 20, 30 or 40 hours per month at the standard hourly rate, paid monthly in advance to reserve your slot.

If needed, you can also purchase additional ad hoc hours if you go over your retainer allowance.

Bespoke Monthly Package

£ Fixed Fee

If you prefer, I can create a bespoke package for you with set deliverables for a fixed, flat monthly fee (payable in advance each month).

This will suit you if you’d rather not pay by the hour and want to know exactly what you’ll be getting each month and how much it will cost.

The package will be tailored to your exact needs and can be changed when needed (with sufficient notice).

Ad Hoc Hours

£28 per hour

If you need extra hours outside of your retainer, you can purchase ad hoc hours at a slightly higher rate when needed (subject to my availability).

These additional hours will be invoiced at the end of each month.

This is great for one-off tasks you don’t have time for but can’t necessarily foresee.

The Process

Contact & Discovery

The first step is for you to get in touch via the contact page on this website, letting me know a bit about your business and what support you need.

After that I’ll send you a link to book your free 30-minute discovery call if I think I can help you.

During the call I’ll learn as much as I can about your business, your offers, and your short and long-term goals - and how I can solve your problems with my VA services.

After the call I’ll send you a detailed proposal outlining exactly how I can help and how much it will cost.

You read the proposal and let me know what you want to go ahead with.

Onboarding

If it’s a yes, great! I’ll send you my data processing agreement and contract with terms of service and a detailed scope of work.

Once you’ve read through and signed the documents, you’ll receive an initial invoice.

For monthly retainer work and bespoke monthly packages, the fee is payable in advance of each month you want the work to take place in, so you'll receive an invoice for the full monthly amount. This secures space in my calendar.

Ad hoc additional hours are invoiced at the end of the month in which they took place.

Once any initial invoices are paid, I'll ask you to share any branding and style guidelines you have, login details, and any other relevant info about your business that will help me get to know your brand and your audience.

Monthly Tasks

Once I’ve got everything back from you, I can get started!

We'll have a kick-off call to set priorities and tasks for the first month.

Then I'll get to work providing the services, communicating with you by email regularly to update you on progress.

You can email me at any time and I'll respond within 24 hours (during standard weekday office hours).

We'll have a meeting at the start of each month and repeat the process.

Additional meetings outside of the standard monthly ones can be requested, but will be charged for.

“Sarah is fantastic, exactly what we were looking for, and always works to the deadlines I’ve given her. I can always rely on her to write appropriate, SEO friendly content regardless of the topic, even if it’s short notice!”

Charlotte, Digital Marketing Agency